{"id":1010,"date":"2022-09-11T11:38:15","date_gmt":"2022-09-11T11:38:15","guid":{"rendered":"https:\/\/sunucucozumleri.com\/?p=1010"},"modified":"2022-09-11T11:38:40","modified_gmt":"2022-09-11T11:38:40","slug":"metadan-facebook-videolari-icin-4-oneri","status":"publish","type":"post","link":"https:\/\/sunucucozumleri.com\/blog\/metadan-facebook-videolari-icin-4-oneri\/","title":{"rendered":"Meta\u2019dan Facebook videolar\u0131 i\u00e7in 4 \u00f6neri"},"content":{"rendered":"<p>Meta, videolar\u0131yla Facebook\u2019ta \u00f6ne \u00e7\u0131kmak isteyenler i\u00e7in rehber niteli\u011fi ta\u015f\u0131yan yeni bir payla\u015f\u0131m yapt\u0131. Payla\u015f\u0131mda, i\u00e7erik olu\u015fturucular i\u00e7in 4 \u00f6neriye yer veren Meta, uygunsuz durumlar\u0131 da a\u00e7\u0131klad\u0131.<\/p>\n<p>Facebook\u2019ta video s\u0131ralamalar\u0131 i\u00e7in \u00f6zel algoritmalar kullan\u0131l\u0131yor. Bu algoritman\u0131n tam olarak neleri kapsad\u0131\u011f\u0131 bilinmiyor. Ancak, Meta yapt\u0131\u011f\u0131 yeni payla\u015f\u0131m ile 4 \u00f6neri sunarak, videolar i\u00e7in \u00f6nemli detaylara de\u011findi. \u00a0\u201cFacebook\u2019un video ekosistemi orijinal i\u00e7eri\u011fe de\u011fer veriyor, sad\u0131k t\u00fcketimi te\u015fvik ediyor. Platformumuzdaki videolar\u0131n, s\u0131radan izleyicileri tutkulu hayranlara d\u00f6n\u00fc\u015ft\u00fcrebilecek \u00f6zg\u00fcn, kal\u0131c\u0131 ve e\u011flenceli olmas\u0131n\u0131 istiyoruz.\u201d denilen a\u00e7\u0131klamada 4 kritere uyan videolar\u0131n daha fazla etkile\u015fim alabilece\u011fi vurguland\u0131.<\/p>\n<p><strong>Daha iyi s\u0131ralamalar i\u00e7in videolar\u0131 optimize etmenin 9 yolu<\/strong><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Makale \u0130\u00e7eri\u011fi<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"\u0130\u00e7indekiler Tablosunu A\u00e7\/Kapat\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/sunucucozumleri.com\/blog\/metadan-facebook-videolari-icin-4-oneri\/#Iste_Metadan_Facebook_videolari_icin_4_oneri\" >\u0130\u015fte Meta\u2019dan Facebook videolar\u0131 i\u00e7in 4 \u00f6neri<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/sunucucozumleri.com\/blog\/metadan-facebook-videolari-icin-4-oneri\/#1_Orijinallik\" >1. Orijinallik<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/sunucucozumleri.com\/blog\/metadan-facebook-videolari-icin-4-oneri\/#2_Kitleyi_elde_tutma\" >2. Kitleyi elde tutma<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/sunucucozumleri.com\/blog\/metadan-facebook-videolari-icin-4-oneri\/#3_Sadakat\" >3. Sadakat<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/sunucucozumleri.com\/blog\/metadan-facebook-videolari-icin-4-oneri\/#4_Etkilesim\" >4. Etkile\u015fim<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Iste_Metadan_Facebook_videolari_icin_4_oneri\"><\/span>\u0130\u015fte Meta\u2019dan Facebook videolar\u0131 i\u00e7in 4 \u00f6neri<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"1_Orijinallik\"><\/span><span id=\"1_Orijinallik\" class=\"ez-toc-section\"><\/span>1. Orijinallik<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Facebook, i\u00e7eri\u011fin ger\u00e7ek sahipleri taraf\u0131ndan olu\u015fturulan videolara \u00f6ncelik veriyor. Bunun yan\u0131 s\u0131ra orijinal olmayan videolara izleyenler i\u00e7in de\u011ferli ekler yapan videolar\u0131n da \u00f6ncelik alma \u015fans\u0131 bulunuyor. Kullan\u0131c\u0131lar\u0131 videolar\u0131n olu\u015fturulmas\u0131nda herhangi bir katk\u0131s\u0131 bulunmayan ki\u015filer taraf\u0131ndan payla\u015f\u0131lan videolar\u0131n \u00e7ok fazla dikkate al\u0131nmayaca\u011f\u0131n\u0131 belirterek, Facebook videolarda ba\u015far\u0131 yakalamak isteyenlere de \u00f6ncelikli anahtar noktay\u0131 a\u00e7\u0131kl\u0131yor.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Kitleyi_elde_tutma\"><\/span><span id=\"2_Kitleyi_elde_tutma\" class=\"ez-toc-section\"><\/span>2. Kitleyi elde tutma<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Bir videoda, izleyicileri sonuna kadar bir videoya ba\u011fl\u0131 tutmak, Facebook\u2019taki i\u00e7erik i\u00e7in g\u00fc\u00e7l\u00fc sinyallerden bir di\u011feri. \u00a0\u201cElde tutma, i\u00e7eri\u011fin izleyiciler taraf\u0131ndan ne kadar de\u011ferli bulundu\u011funun g\u00f6stergelerinden biridir. \u0130zleyiciyi elde tutma grafi\u011findeki yava\u015f ve kademeli bir d\u00fc\u015f\u00fc\u015f, videonun konusunun ve yap\u0131s\u0131n\u0131n kitlenizin g\u00f6rmek istedikleriyle iyi bir \u015fekilde e\u015fle\u015fti\u011fini g\u00f6sterebilir. \u0130zlemeyi k\u0131sa s\u00fcrede b\u0131rakma ise i\u00e7eri\u011fin izleyicinin bekledi\u011fi gibi olmad\u0131\u011f\u0131 anlam\u0131na gelebilir.\u201d diyen Meta, videolar\u0131n ilgi \u00e7ekmesi ve hedef kitle ile uymas\u0131 gerekti\u011fini de vurguluyor.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Sadakat\"><\/span><span id=\"3_Sadakat\" class=\"ez-toc-section\"><\/span>3. Sadakat<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Videolar i\u00e7in bir di\u011fer s\u0131ralama sinyali ise kullan\u0131c\u0131 sadakati. Sadakat, videolar\u0131n izleyenlerin ilgili kanal ya da sayfada yeni i\u00e7erik izlemek i\u00e7in ne s\u0131kl\u0131kta geri geldiklerini ifade etmektedir. Her bir takip\u00e7inin profile yapaca\u011f\u0131 ziyaret, videolara yapaca\u011f\u0131 bak\u0131\u015f Facebook i\u00e7in bir sinyal olu\u015fturuyor. Bu nedenle sadakati sa\u011flamak ve hedef kitle ile aray\u0131 s\u0131cak tutmak da videolar\u0131n daha fazla \u00f6n plana \u00e7\u0131kmas\u0131na destek oluyor.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_Etkilesim\"><\/span><span id=\"4_Etkilesim\" class=\"ez-toc-section\"><\/span>4. Etkile\u015fim<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Meta\u2019n\u0131n son \u00f6nerisi ise etkile\u015fim. Yorumlar, payla\u015f\u0131mlarla desteklenen videolar iyi bir etkile\u015fim alarak i\u00e7eri\u011fin kaliteli oldu\u011funa i\u015faret ediyor. Ancak Meta, algoritmalar\u0131 aldatabilecek sahta etkile\u015fimlerden uzak durulmas\u0131 gerekti\u011fini de vurguluyor. Do\u011fal ve organik bir b\u00fcy\u00fcme, etkile\u015fim Facebook i\u00e7in \u00e7ok daha k\u0131ymetli.<\/p>\n<p>Facebook\u2019ta video i\u00e7in olumsuz s\u0131ralama sinyallerine de de\u011finen Meta\u2019n\u0131n videolarda arka planda kal\u0131nmamas\u0131 i\u00e7in \u00f6nerilerini \u015f\u00f6yle s\u0131ral\u0131yor;<\/p>\n<ul>\n<li>Etkile\u015fim tuza\u011f\u0131 kurmay\u0131n ya da kullan\u0131c\u0131lar\u0131 bu y\u00f6nde te\u015fvik etmeyin.<\/li>\n<li>\u0130zleyicilerin elde etmek istedi\u011fi bilgiyi vermek i\u00e7in onlar\u0131 videonun sonuna b\u0131rakmay\u0131n.<\/li>\n<li>Clickbait yapmay\u0131n.<\/li>\n<\/ul>\n<p>Kaynak : https:\/\/www.aramamotoru.com\/metadan-facebook-videolari-icin-4-oneri\/<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Meta, videolar\u0131yla Facebook\u2019ta \u00f6ne \u00e7\u0131kmak isteyenler i\u00e7in rehber niteli\u011fi ta\u015f\u0131yan yeni bir payla\u015f\u0131m yapt\u0131. Payla\u015f\u0131mda, i\u00e7erik olu\u015fturucular i\u00e7in 4 \u00f6neriye yer veren Meta, uygunsuz durumlar\u0131 da a\u00e7\u0131klad\u0131. Facebook\u2019ta video s\u0131ralamalar\u0131 i\u00e7in \u00f6zel algoritmalar kullan\u0131l\u0131yor. Bu algoritman\u0131n tam olarak neleri kapsad\u0131\u011f\u0131 bilinmiyor. Ancak, Meta yapt\u0131\u011f\u0131 yeni payla\u015f\u0131m ile 4 \u00f6neri sunarak, videolar i\u00e7in \u00f6nemli detaylara de\u011findi. &hellip;<\/p>\n","protected":false},"author":1,"featured_media":1011,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[12],"tags":[],"class_list":["post-1010","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo"],"acf":[],"_links":{"self":[{"href":"https:\/\/sunucucozumleri.com\/blog\/wp-json\/wp\/v2\/posts\/1010","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sunucucozumleri.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sunucucozumleri.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sunucucozumleri.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sunucucozumleri.com\/blog\/wp-json\/wp\/v2\/comments?post=1010"}],"version-history":[{"count":0,"href":"https:\/\/sunucucozumleri.com\/blog\/wp-json\/wp\/v2\/posts\/1010\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sunucucozumleri.com\/blog\/wp-json\/wp\/v2\/media\/1011"}],"wp:attachment":[{"href":"https:\/\/sunucucozumleri.com\/blog\/wp-json\/wp\/v2\/media?parent=1010"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sunucucozumleri.com\/blog\/wp-json\/wp\/v2\/categories?post=1010"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sunucucozumleri.com\/blog\/wp-json\/wp\/v2\/tags?post=1010"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}